A Commissioner is some one who will work for record labels, they would then send a track that they think is successful to a number of different directors. The directors will then come up with unique and eye catching ideas for the promotion of the music video, and then send their ideas back to the Commissioner. All the directors are still unpaid at this point. The directors who sends back the most interesting idea, and that they feel works for the video is then selected and given a budget to make the video and this is what the Director will now be paid for. For many Directors in this competitive business, their uniqueness and liveliness is dependent on each commission.
This music video ranked 31 in the top 100 Greatest music videos.
The story of the video is about a crazed fan who is obsessed with Eminem, and gets more and more crazy the longer Eminem doesn't get in touch with him. the Crazy Fan in this video is Devon Sawa, and he had an important role, of trying to be in character and lip sync the words perfectly too. This whole video is very fast and very dark, capturing the evil atmosphere that the crazed fan is creating. this song uses a small part from Dido's song - Thank You, and is used as the chorus. Dido wasn't a very well known star at the time, but being featured in this song helped her become popular and more known. I think the message behind this video is showing how
influential the media and famous people can be.
This is the long version of this song showing the whole story.
This is Maxwell's and my own Preliminary task, I shot the film there for we have another actor from another group, lip syncing Kiki D's part of the duet.
It took us 1 lesson to film the different shots for the music video, and another lesson to get the editing and lip syncing perfect.
For our preliminary task we are going to make a short video of us lip syncing to Elton John's song - Don't Go Breaking My Heart. This song is a Duet Sung by Elton John himself, and Kiki D in 1976. For this short video we had to film 3 short continuous takes of the actors singing but from different angles and and camera positions. This is to help us prepare for when we do our music video and to practice lip syncing.
The actors we was using in the video were very young compared to the voices of Elton John and Kiki D, so we used the Glee Cast version of this song, which has all the same lyrics, and tune, but is just easier to fit with a young person, and in my opinion more upbeat.
Jamie Thrave, started off by making short films in university, and then went on using one of his award winning short films to help him get noticed and to get his 'foot in the door' with the production company, Factory Films, who have helped produce many famous music videos.
Jamie Thrave, is now a Director that started by shooting 3 very low budget music videos with about a cost of £5000 each, which is a very low budget to have for a music video!
Two of his most successful music videos are Radiohead - Just, and Coldplay - Scientist. Radioheads video 'Just', took 3 days to shoot and cost approximately £100,000. As well as this videos budget being a lot more then the £5000 budgets he started out with, Coldplays video for 'Scientist' also took 3 days to film, but astonishingly cost DOUBLE of Radioheads video, approx. £200,000!
Emil Nava started out as a runner for film production companies.
He first worked for Blink productions and now freelances for OB Managment.
He graduated to Assistant Director where he started to direct video shoots where he was then signed to Academy.
Academy is the biggest music video production company, where he worked for Between the Eyes. He now focuses on working mainly for Pulse.
When he began shooting videos for indie bands and labels the budget he would be given would be approximately between £5000- £10,000; Which is not much money to make a music video at all.
His first budget was £20,000 making the video for Kid British's song 'Our House.'
The whole video was filmed in Manchester, featuring all the local people who lived in the area. This music video was filmed, edited and produced all in approximately 2 weeks. 1 day spent filming, 3 days editing, and about 10 days post production.
Kid British - Our House.
Nava has also directed videos such as,
'30 minute love affair' - Paloma Faith
'Picking up the pieces' - Paloma Faith,
'Lego House' - Ed Sheeran
'You need me' - Ed Sheeran,
'RIP' - Rita Ora
'Do it like a dude' - Jessie J
'Price tag' - Jessie J
All of his different videos vary, and he is capturing the artists and songs within his videos. Look at how different his video for Rita Ora's - RIP is compared to Ed Sheeran's - You Need Me.
2 of Emil Nava's greatest tips! -Use close up shots on faces where ever you can! -DO NOT shoot the whole video in medium or long shot. *& I think these two videos where a prime example of both of these tips and used very differently.